Blog posts are quite possibly the most common content type that exists. You read them, I read them, we all read them – but which ones actually made an impact on you? Which blogs gave you useful ...

With a title like that, I suppose this article better be a homerun. The average marketer spends between 60 and 90 minutes crafting a 500-word blog post. That’s a lot of time spent on just one ...

Whether blogging can be business-changing is no longer up for debate. We’ve reached a point where most businesses understand the importance of consistent blogging, but what exactly is needed for ...

An additional source of traffic is social media, and most people who write a blog post will share it on their social media channels. That’s the basic first step for promoting a blog post on social ...

Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

Whether there’s an ideal blog post length for SEO has been the subject of debate for as long as search engines have been on the web. If I may borrow a phrase from Google itself, the answer to that ...