This is the second post in a series on cognitive biases. A cognitive bias is a mental shortcut or heuristic intended to spare us time, effort, or discomfort—often while reinforcing our self-image or ...

David Chapman is COB of 919 Marketing, a national content marketing firm with a track record of turning emerging brands into market leaders. In the world of franchise sales, understanding how ...

Cognitive biases can negatively impact our relationships. Source: Priscilla Du Preez/Unsplash Human relationships are complex and are shaped by emotions, experiences, and personalities. They are also ...

Election years are a ripe opportunity for behavioral mistakes. There seems to be a lot at stake given the potentially huge change coming around the corner. Uncertainty hangs in the air, taking up all ...

Cognitive biases are not inherently generational; that is to say, people of one generation aren’t implicitly more likely to experience a cognitive bias than another. This is because cognitive biases ...

The human brain is designed to make quick and effective decisions rather than stick to facts at all times. Instead of acting rationally, we prefer to act fast. This may lead to better outcomes indeed, ...

Delve into the role of safety technology in tackling cognitive and confirmation biases, uncovering often overlooked workplace risks and fostering a proactive approach to ensuring a safer work ...