Adam Taylor is the Founder and CEO of Splendor, a 25+ year creative agency - building bold brands and solutions across B2B industries. A quiet tension exists between rigid oversight and creative ...
7don MSN
WPP’s CTO says AI is reshaping advertising. But creative judgment needs to remain in human hands
The ad giant has encouraged its workforce to embrace AI tools and is investing in training to ensure workers understand their ...
Artificial intelligence has sparked intense debate in the creative industries. For some, it signals the end of originality. For others, it’s a revolution in how ideas come to life. With over a decade ...
A book that puts the messy, uncertain nature of creative work on display, Remix takes a raw behind the scenes look at the agency’s ever-evolving approach to design.
Emerging technology and shifting holding company structures are changing how clients evaluate agency partners — and the State of the Pitch survey captures these trends.
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