When attention spans are ever-decreasing and visuals are processed faster than text, landing page design can make or break a conversion. While creating compelling call-to-action copy is crucial, the ...

(Color, Contrast & Dimension in News Design, written and researched by Pegie Stark Adam, a Poynter affiliate in the Visual Journalism area, and designed and produced by Anne Conneen, design editor at ...

While many trends and techniques in web design come and go, one that remains constant is color. It is one of the basic principles of all design theory and a tool that contributes to an overall ...

Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

Adding a bit of color is an easy way to liven up or otherwise add a professional touch to a Microsoft Word document. You might decide to add a sedate color to a promotional letter or resume. Or you ...

In the world of retail, competition is fierce. Brands find themselves in pursuit of distinguishing their presence and developing intimate connections with their customers. Amidst the array of products ...