I recently spoke with Jesse Dwyer of Perplexity about SEO and AI search about what SEOs should be focusing on in terms of optimizing for AI search. His answers offered useful feedback about what ...

Google is releasing new educational videos on Search Central YouTube. The videos feature Google engineer Gary Illyes explaining how search works. The goal is to explain search complexities in an ...

Search, as we know it, has been irrevocably changed by generative AI. The rapid improvements in Google’s Search Generative Experience (SGE) and Sundar Pichai’s recent proclamations about its future ...

AI agents created via Agentforce differ from previous Salesforce-based agents in their use of Atlas, a reasoning engine designed to help these bots think like human beings. Salesforce’s recently ...

Two years ago, in my early quest to understand what would become AI Overviews, I declared that Retrieval Augmented Generation was the future of search. With AI Overviews and now AI Mode wreaking havoc ...