Forbes contributors publish independent expert analyses and insights. I am a Customer Experience Futurist, Author and Keynote Speaker. Customer service can make or break a brand. When it comes to ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

There is plenty of talk about the importance of reviews and the effects that social media has on our businesses. However, there is an underlying factor that you must remember as you push your ...

Excellent customer service is the backbone of any successful business and can help keep you top of mind for those looking for your products or services again. While providing good customer service ...

These short and wildly effective customer service improvement steps will set you well on your way toward becoming “the Ritz-Carlton of Industry X” or “the Zappos of Industry Y.” Opinions expressed by ...

Let’s clear the air—“customer service” (CS) isn’t some vague, dial-tone promise you’ve heard tossed like cheap confetti. CS is the company’s relationship with a customer, from first contact through ...

Twenty-five years ago, there was less of a need for utility companies to act as strategic advisors to their customers. Energy was simpler then; there were fewer options for electric and gas usage, and ...

According to the Small Business Administration, poor customer service is the number one reason that people discontinue doing business with a company. And since many customers never let you know ...

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