See what's new in Facebook Ads updates designed to help advertisers with measurement issues from the tracking prompt fallout. Facebook announced a series of improvements this week that are designed to ...
This week, a handful of academic researcher teams will gain access to a new tool from Facebook designed to aggregate near-universal real-time data on the world’s biggest social network. When it comes ...
NEW YORK--(BUSINESS WIRE)--VideoAmp’s integration with Meta will now include lift measurement, enabling advertisers to assess the incremental impact of Facebook and Instagram ads on driving tune-in to ...
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