Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...

Google DeepMind CEO Demis Hassabis expressed surprise at OpenAI's early introduction of ads in ChatGPT, warning it may affect ...

Google confirmed to Adweek it will “explore bringing ads” to its new AI Mode search experience. The company will use lessons from ads already running in AI Overviews to inform its approach. Ad buyers ...

While ChatGPT will soon display ads, Google's DeepMind boss Demis Hassabis confirms there are no such plans for Gemini.

Google is rolling out a series of changes to its Search and Discover pages, the company shared across multiple announcements. The updates will bring new AI-powered features to these key destinations, ...

Google AI Mode, which officially launched in May 2025 and is now available to all U.S. users without a waitlist, represents a significant step forward in how we engage with search. Powered by Gemini 2 ...

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Google officially began rolling out sponsored ads within its AI Mode answers, finally transitioning the “answer engine” to a monetized product. These sponsored results are clearly labeled and ...

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control. Text ads will now be grouped under a single “Sponsored results” label that stays ...

Being a Google-first media buyer in today’s market means you develop a natural curiosity for how far you can push the limits. Because things are constantly changing, many of us operate in a state of ...