ChatGPT will test ads for U.S. users while Google launches Ads Decoded podcast and expands Demand Gen features for better ...

Agentic AI and custom-built tools are changing how PPC accounts are run – and what marketers need to focus on next.

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting capabilities, plus what advertisers should watch next.

Google’s Demand Gen updates make video ads more shoppable and measurable across YouTube and Google.

Implementing artificial intelligence (AI), machine learning (ML) and automation to further develop skills; improve return on ad spend, CPAs, conversions and leads; measurement of first-party data, ...

Follow these steps to optimize your Google Ads campaigns and increase your ROI. An estimated 80% of all internet users see Google Ads on a daily basis. That’s about 4.4 billion people. So, if you’re ...

New offering prepares advertisers for the inevitable shift toward paid visibility inside AI-driven search and answer engines ...

Nearly 90% of advertisers use AI for video ads. Performance now comes down to creative inputs, data signals, and measurement.

A new Google Ads bug is preventing some advertisers from editing PMax asset groups, forcing teams to rely on Ads Editor as a ...

This week we covered the strong search ranking volatility post Google June 2025 core update and it continued through the week, with a spike on Thursday. A Pew Research study on AI Overviews shows ...

For the original iTunes version, click here. This week, we covered another unconfirmed Google search ranking update that hit on February 14th and 15th. Google has some bugs or changes that really hurt ...

Black Cat Website Design, a premier digital agency based in Orlando, Florida, has proudly announced the expansion of its service offerings to include ...