Google search advocate John Mueller has always downplayed the value of HTML sitemaps. Recently, he reiterated his dissatisfaction with HTML sitemaps, saying: “I changed my mind on HTML sitemaps over ...

The debate about the utility of HTML sitemaps and their efficacy with regards to SEO rages on. But as far as I’m concerned, they are useful for users and there is no good reason not to have one. If ...

Sometime in the 1960s, hypertext pioneer Ted Nelson envisioned deep linking to specific pieces of text as a core feature of his proposed Project Xanadu system. (My first exposure to Xanadu came in the ...

Sign up for the daily CJR newsletter. Hyperlinks are a powerful tool for journalists and their readers. Diving deep into the context of an article is just a click ...