Relying solely on Google for search visibility is no longer viable today. Search behavior is diversifying, particularly among younger demographics. Gen Z is increasingly turning to platforms like ...
Conversational AI models such as ChatGPT, Grok, Copilot, DeepSeek, Claude, Perplexity and Gemini are transforming how audiences access information. Generative engine optimization (GEO), sometimes ...
Fred Plais created a natural language search engine in the early days of the internet. Here’s what the AI founders of today can learn from his mistakes How did you feel when ChatGPT was released in ...
Focus on block-level structure so assistants can lift complete ideas. Align titles, headings, and schema; use Q&A and short lists where they help. Avoid hidden content, long walls of text, PDFs for ...
AI is changing the digital landscape as we know it. An industry that used to run on Google’s 10 blue links is now rapidly transitioning to digital experiences based on personalized prompts and direct ...
Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...
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