If you’re like most marketers, you’re always looking for ways to improve the value of your lead generation efforts. While there are a variety of ways to do this, one of the most effective approaches ...

More advisors are exploring the possibilities of artificial intelligence for lead generation to scale their businesses. Tech companies are rising to the challenge to deliver user-friendly, ...

The marketing team had become very good at creating responses to multi-channel marketing programs. So good in fact, that the top of the sales funnel overflowed with leads to the point that it was ...

The importance of lead nurturing programs has only heightened in recent years, as more internal stakeholders are added to the consideration process and B2B organizations are putting greater time and ...

Most real estate agents I coach do not have a lead problem – they have a lead nurturing and conversion problem. Finding real estate leads is relatively easy. However, the fortune is in the follow-up, ...

Evan is a writer and entrepreneur with a background in technology and content marketing. He is currently the Head of Growth at Sagetap.io. Previous to Sagetap, he was was co-founder & CEO of the ...