Customer journey mapping has been a hot topic for some time. Trying to understand how the customer interacts with the brand or company—the touchpoints—can ideally help marketers better understand ...
In the gene and cell therapy field, there is a clear need to have cost-effective, scalable processes in the development of successful therapies utilizing viral vectors. Use of ultracentrifugation (UCF ...
My husband is shopping for a mattress. Not for our use, but for the guest room. Since I won’t be sleeping on it, I have been able to distance myself from the process, which has gone on for weeks, and ...
When Sweden’s Graniten Group was developing a digital pad printing machine for its customers in the pharmaceutical and health care industry, it was to achieve three basic goals: maximum flexibility, ...
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