Talon.One, the leading incentives platform powering promotions and loyalty for 300 global enterprise brands, today announced the launch of its Unified Incentives Protocol (UIP), a new set of ...
SAN FRANCISCO (KGO) -- Retail loyalty programs are gaining ground. More than just a bonus, customers are now beginning to expect them. Now even small merchants are getting in on the programs. Some of ...
Online grocery sales continued its meteoric rise in January, jumping 16.6% year over year to $10 billion, marking the sixth month in a row that sales topped $9.5 billion, according to the Brick Meets ...
Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. Loyalty programs have evolved far beyond their humble ...
The traditional approach to gauging loyalty often relies on RFV—recency, frequency, and lifetime value. While these metrics have their merits, they fail to paint a full picture of a loyalty program’s ...
MarTech on MSN
Loyalty didn’t disappear. Brands traded it away.
Loyalty eroded as brands optimized engagement, discounts and optics instead of durable value. Economic pressure is forcing a reset. The post Loyalty didn’t disappear. Brands traded it away. appeared ...
Travel loyalty programs are ubiquitous. The Points Guy has 3 million followers – most looking for inspiration and ideas to maximize their travel and credit card rewards. Seeking value is a big ...
Access Development and GlidePathCX announce a strategic partnership that brings wholesale travel discounts on hotels, rental cars, and major theme park attractions to airport loyalty program members ...
Money.ca on MSN
Loyalty programs are 'ground zero' as companies turn them into 'data-harvesting machines' — why this should concern you
The long-standing model of mutual benefit is rapidly disappearing ...
As the holiday season approaches, loyalty programs become vital tools for brands to engage customers and drive revenue. In today's competitive retail environment, loyalty programs have evolved beyond ...
When it comes to building a successful loyalty program, emotional connection is key, according to a new report from Gale, a business agency which provides insights to brands. Programs with an active ...
SAN DIEGO (KGTV) — Grocery shoppers can save money by being flexible with their choices and taking advantage of loyalty programs and cash-back apps. "I bought the Nancy's cottage cheese. If you look ...
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