Before I dig into my hot honest take on the subject at hand—why public relations may not be that into you—I want to preface it with a very large caveat. While I will be discussing the key reasons why ...

COLORADO SPRINGS, Colo., Dec. 10, 2025 /PRNewswire/ -- Next PR, an award-winning, integrated public relations firm, today announced the results of its 2025 Conscious Capitalism Program, which ...

The UAB PRCA/PRSSA is a student-led organization open to students across campus who are interested in public relations. The organization conducts workshops, hosts networking events and guest speakers, ...

Newsjacking, which involves joining conversations on current events by inserting your expert’s commentary into the story, tends to come under fire for being undignified, outdated, tactical, and ...

Jodi Amendola is CEO of Amendola, an award-winning healthcare, health IT and life sciences PR and marketing agency based in Scottsdale, AZ. If you’re a seasoned professional in your industry, you have ...

Public relations is essential for the success of startups and small businesses, offering the visibility and credibility they need. Recognizing this, Layer PR has introduced its Startup Program to ...

Down Markets Often Provide Promising Opportunities for Visibility via PR and IR Over my 25 years in public and investor relations, I have seen many bull and bear markets. I witnessed the great bull ...

Over the past two years, Dylan Baggiano earned some of the most prestigious public relations awards in the state of Alabama. But, surprisingly, his college career did not begin in communications. He ...

PR and communication professionals can greatly enhance their measurement strategies in today’s digital landscape by integrating SEO metrics. The traditional “funnel” approach, which starts with brand ...