In many cities, distracted driving is now the leading cause of both accidents and deaths on the road. It has taken over the number one spot previously held by "drinking and driving." It never used to ...

Push notification is the new big boy in town! You might already know the basics of how to use them, but crafting push notifications that users actually want to receive is a true art form. Let’s ...

Developers on Apple platforms now have a new way to gain insight into push notification performance for their apps. Apple has announced the release of its new push notification delivery monitoring ...

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You know what’s annoying? Not knowing when your taxi will arrive. Or having to call a restaurant to get an update on your order. Or continuously logging into a website to see if you have new messages.

This year, Gurgaon-based tech startup Horntell’s early partners integrated their service with its Actionable Cards to run a campaign where they would send a Card that contained the details of the ...

The average US smartphone user gets about 46 push notifications a day, according to app analysis firm Business of Apps. OK, let's do some math: There are more than 1.46 billion active iPhone users ...

Nowadays, with the ever-changing online landscape, the channels you choose to reach your potential customers are more important than ever. You need to deliver timely content to engage user interests ...

The difference between a smart mobile marketing strategy and a mediocre one is the goal. If you’re looking for downloads, you’re in the wrong group. If, however, your mind is set on acquiring loyal ...

Despite licensing the proprietary ActiveSync Exchange Server protocol from Microsoft for use with the iPhone, Apple is building its own Push Notification Server for messaging services in both the ...

Apple said it will no longer give over records of users’ push notifications to law enforcement unless the company receives a valid judge’s order. In its law enforcement guidelines updated this week, ...