Most brands approach QR Code safety as a trust challenge. The assumption is that consumers hesitate to scan QR Codes because they are wary of scams and do not trust QR Codes. Uniqode’s consumer survey ...
Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. QR codes drive 37% click-through rates, while email campaigns ...
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