Sixty-five percent of customers find it more convenient to contact businesses by phone, as compared to only 24% who prefer to fill out a web form. That is why digital marketers must combine data for ...

SurveyMonkey is now Momentive. Learn more here. With the world beginning to vaccinate against COVID-19, businesses are looking to the future with optimism—and ambitious goals. This moment in time is ...

In our increasingly data-driven business environment, marketing leaders and data analysts frequently collaborate to build dashboards full of metrics to guide their spend, channel management, and ...

Last mile delivery has emerged as a critical battleground for businesses striving to meet customer demands with speed, efficiency and precision. As consumers continue to embrace the convenience of ...

I remember working with a client who wanted to promote their startup, and they decided to go SEO-heavy. With huge amounts of content ready, they were able to generate impressive traffic, yet with very ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Email marketing is one of the most effective ways to ...

Back in 2016, Mobalytics wowed the judges at Disrupt SF with its data-based coach for the exploding competitive gaming world, winning the Startup Battlefield. The company is building on the success of ...

Attention metrics are – ahem – receiving a lot of attention these days. It’s all part of an industry-wide push for measurement tools that go beyond recording a person viewing an ad, and instead focus ...