First, senior creatives and strategists told us how the big picture of advertising’s outputs is shifting; then, media bigwigs ...
Scan the online brochures of companies who sell workplace monitoring tech and you’d think the average American worker was a renegade poised to take their employer down at the next opportunity. “Nearly ...
If you don’t know your “gaze path” from your saliency rating, it might be time to sharpen up on attention metrics, especially if you have a movie or series to promote. AI-driven eye-tracking tech is ...
Businesses continue to grow, and entrepreneurs are working towards running successful businesses. For small and medium-sized businesses (SMBs), maximizing productivity levels without burning out your ...