You know that half the money you are spending on Internet advertising is wasted — you just aren’t sure which half. You’ve read about Web analytics and have played with the free tools that come from ...

Analytics tools have evolved considerably since the early days of the internet, when web developers had little more than hit counters to work with. And as the internet continues to evolve, analytics ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the major benefits of web analytics tools for business growth. At ...

Every day, you write blog posts, send tweets, and upload videos to YouTube, among many other marketing tasks. You create all this content, but that's not enough to paint a full picture. What do these ...

Your website’s data matters. By tracking your site’s most important metrics, you can get a valuable look at how well your SEO strategy is working; what a typical customer does on your site; and even ...

Page views, distinct hosts, conversion rates, and visitor segmentation. It’s enough to make any small to mid-size business owner’s eyes glaze over. However, those are but a few of the myriad of terms ...

Mocha, the first full-stack AI web site and web app builder designed for non-technical small business users that enables them to complete and publish their projects using only text prompts, announced ...

In 2009, Web analytics managers have a multitude of different tools to select to deploy at their corporation. Sets of tools from industry leaders, such as Omniture, WebTrends, Unica, CoreMetrics , ...

Persuading a company’s brass to buy tools to analyze Web traffic is an easy sell these days, but that’s not the case when it comes to hiring bodies to interpret the data produced by the tools. Those ...

Large companies are slowly starting to install upgraded Web 2.0 analytics tools that can gather and scrutinize data from their growing numbers of second-generation online applications. For years, ...