According to a Forbes article on the importance of search, about 93% of all online interactions between a consumer and a brand still begin “the old-fashioned way”—with a search engine. But more than ...

The complete list of 30 product landing page examples and additional design patterns can be reviewed in the full Digital Silk ...

Opinions expressed by Entrepreneur contributors are their own. On Google’s list of philosophies, the very first one is “focus on the user and all else will follow.” But in the past, many SEO ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

A website may be your business's only chance to make a positive first impression. Here's how to make it count. Your website’s design is crucial to your online presence and digital marketing strategy.

Landing pages have become a digital marketing staple. Marketers now spend countless hours planning, building, and testing a range of landing pages. Despite their popularity and the amount of resources ...

Like minimalism, illustrative web design is a very distinct and impactful way to showcase a brand. Illustrations communicate personality, skill and creativity, and if done correctly, ultimately create ...

A Web page's structural elements are the basic parts that Internet users often expect to see when they visit a website. Understanding the location and purpose of the main structures can help you relay ...

Web publishing -- the development and maintenance of websites -- has become a key issue for any business that wants to remain competitive. Developing a Web page involves designing and implementing the ...

While small business websites employ various strategies to pull in potential customers, landing pages serve a primary purpose—to prompt a specific action. A well-constructed landing page can make a ...