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GE
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Cascade Strategy
GE McKinsey Matrix Explained With Step-By-Step Guide
In this video, we dive into the fundamentals of the GE Matrix, also known as the GE McKinsey Matrix, and explore how it can help multi-business corporations manage their portfolios and prioritize investments across strategic business units (SBUs). Our goal is to guide you through the process of using the GE Matrix effectively, covering its ...
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